Introducing Athlete Now’s New Look
We are excited to formally announce the launch of our new branding and logo! As Athlete Now has grown rapidly over the past year, expanding internationally and reaching new heights, we knew it was time to refresh our brand to better reflect who we are today and where we’re headed.
To help us with this transformation, we teamed up with the incredibly talented Jade from Jaycee Creative. Having worked with Jade on other projects in the past and hearing glowing recommendations from our members, we knew she was the perfect fit. Her ability to capture both our brand’s essence and the needs of our audience was simply unmatched.
Main Logo’s
From the start, Jade brought a wealth of creativity and insight to the project. She has a remarkable talent for bringing the brand owners’ personality to the forefront while ensuring the target audience is always considered.
Brand Mark And Colour
This was topped off with a brand mark completely unique to us. taking our motto and ethos of ‘made with athletes in mind’ and connecting them to practitioners and more.
Not only did she deliver a fresh, dynamic typography for our main logo and across branding, but she also provided us with a vibrant color palette and brand flexibility that aligned with our values, gives us room to grow, evolve, and infuse playfulness into our future resources.
We couldn’t be happier with the results and are confident that this new look will help us continue to inspire and support athletes, practitioners, and sports facilities around the world. A huge thank you to Jaycee Creative and Jade for bringing our vision to life! We look forward to what’s next for Athlete Now with this bold new identity.
Check out Jades profile on Athlete Now or go directly to Jaycee Creative’s Website here for more information