Gameplan Health are proud to partner with AthleteNow, to offer our private healthcare solution, built specifically for athletes to their members. This will provide access to cover that truly understands the demands of sport.
Whether you’re in full-time training, competing part-time, or balancing life and sport, your health is your foundation. That’s why Gameplan Health exists: to ensure athletes have fast access to elite healthcare, whenever they need it.
What Is Gameplan Health?
Gameplan Health is a private healthcare product built in partnership with Aviva, one of the UK’s leading insurers. It’s not just a policy, it’s peace of mind.
We’ve tailored Aviva’s core health insurance to meet the specific needs of athletes. That means cover for far more than just injury:
- Injuries & recovery support
- Mental health treatment
- Private GP consultations
- Diagnostics, scans, and cancer care
- Physiotherapy and rehabilitation
This is full-spectrum support, all designed to keep athletes in peak condition and back to training as quickly as possible.
Who Is It For?
Gameplan Health is for athletes at every level: from youth players on the rise, to part-time competitors, to the weekend park runners. If you’re training, competing, or recovering, this is for you.
Gameplan Health also offers the ability to cover athletes under 18 with our stand alone children’s cover.
You don’t need to be part of a team or governing body. Individual athletes can sign up directly and take control of their health.
What Makes It Different?
There are plenty of injury-only insurance products out there. This isn’t one of them.
Gameplan Health gives you fast access to private, elite-level care, whenever and wherever you need it in the UK. No more waiting lists. No more uncertainty. Just the support you need to stay strong and get back in the game.
You’ll be seen quickly, treated thoroughly, and supported fully, not just until you’re back on your feet, but while you’re thriving in your sport.
The Athlete Now Partnership
We’re excited to team up with AthleteNow, to make Gameplan Health even more accessible. As part of this partnership, AthleteNow members get 18% off, Gameplan Health. Simply log in to your AthleteNow account and follow the dedicated link to claim the discount and get covered. Together, we’re giving athletes across the UK the confidence that their health is in safe hands, so they can focus on performance, not paperwork.
A Message from The Gameplan Advisor
As both a Gameplan Advisor and an AthleteNow Ambassador, I’m excited to help bring this product to life. Not just because it fills a huge gap for athletes, but because it comes from a place of genuine understanding.
“Gameplan Health offers athletes access to private healthcare, so whether it’s a sports-related injury or something more serious, athletes can get top-level care quickly. This has turned into a passion for us at Gameplan. Our team is made up of current and former professional athletes, so we understand how difficult life can be when you’re injured — especially if you don’t have access to the healthcare you need.”
Our mission is simple: take care of the people who push their bodies to the limit, on and off the pitch, track, court, or field.
Frequently Asked Questions
Do I need to renew my policy every year?
Yes, your policy runs for 12 months. We’ll contact you 30 days before renewal. If everything looks good, we’ll auto-renew your plan.
Does it cover Professional athletes?
Gameplan Health has the ability to also look at covering semi-professional and professional athletes, however, to get a quote for this you will need to speak to one of our advisors.
Does it cover me abroad?
No, Gameplan Health only provides cover within the UK (including Channel Islands and Isle of Man). We don’t offer international cover.
Can I add family members to my policy?
Yes — you can add your partner, spouse, or children. If you add two or more kids under 19, you only pay for the eldest (until they turn 20). Adding a partner may reduce your total cost compared to separate plans.
Are there age limits?
You must be 18+ to purchase a policy. However, parents can take out a standalone policy for a child under 18. Will my premiums change each year?
They might. Your renewal price depends on factors like your age, location, and changes in healthcare costs. You’ll always receive notice before any changes.
Ready To Get Covered?
If you’re an athlete, there’s never been a better time to take control of your health. Visit Gameplan Health today to get your quote started.